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Quality = Investment + Time + Effort

Quality requires a greater investment. Quality costs more to produce. If you start with cheap, poor quality inputs, you automatically end up with poor quality outputs. It costs a good bit more to begin with higher quality inputs, but the result is something worth more on the other end.

What investments do you make in inputs?

Quality takes more time. If you want to produce excellent work, a craftsman’s quality work, you have to put in the hours. In a world where we expect everything we want immediately delivered to our doorstep–even if it requires a drone–the focus on quality is in retreat. Taking your time, measuring twice, and making the necessary adjustments improves quality. If your goal is this quarter’s results, you might decide to go faster. If your goal is a lasting relationship, speed kills.

Are you putting in the time necessary to produce something of a higher quality?

Quality is more difficult to produce. It takes more effort and more energy to produce something of a higher quality. For most of us, after time, this where we have the greatest control when it comes to quality. It takes more energy to give yourself over to the task in front of you. It take more effort to produce bigger results. But the resulting improvement in quality is worth paying for (at least for your dream clients, those who perceive the value).

Are you pouring your effort and energy into producing something of a higher quality?

You might think this is about your product, your service, or your solution. It’s more than that.

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Sales 2014
Post by Anthony Iannarino on April 10, 2014

Written and edited by human brains and human hands.

Anthony Iannarino

Anthony Iannarino is an American writer. He has published daily at thesalesblog.com for more than 14 years, amassing over 5,300 articles and making this platform a destination for salespeople and sales leaders. Anthony is also the author of four best-selling books documenting modern sales methodologies and a fifth book for sales leaders seeking revenue growth. His latest book for an even wider audience is titled, The Negativity Fast: Proven Techniques to Increase Positivity, Reduce Fear, and Boost Success.

Anthony speaks to sales organizations worldwide, delivering cutting-edge sales strategies and tactics that work in this ever-evolving B2B landscape. He also provides workshops and seminars. You can reach Anthony at thesalesblog.com or email Beth@b2bsalescoach.com.

Connect with Anthony on LinkedIn, X or Youtube. You can email Anthony at iannarino@gmail.com

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