Why I Write and Post Daily on The Sales Blog

Last week I received an email from a friend. He congratulated me on The Sales Blog being named the Top Sales Blog for 2010, and then he told me that my blogging daily is too much and that it was hard for him to keep up.

Why Daily?

I write a blog post everyday because I am a writer. Writers write.

Writing, like anything else worth doing well, is a discipline. Having looked over my posts of the last thirteen months, both my writing and my editing skills have improved immensely (so much so that I am embarrassed by some really awful writing).

Writing daily is a great exercise of self-discipline and planning. I rise very early in the morning to write. Writing first thing in the morning works because your brain is completely clean, your psychic energy is freed up, and the world has yet to start making demands of you. At five-thirty in the morning, no one is vying for your time.

The posts that I write allow me to share my ideas with others, and to have those ideas sharpened by the comments, thoughts, suggestions, and disagreements with salespeople and sales managers who post in the comment box, who email me directly, or who call me. These conversations are what make the Internet and social media a worthwhile pursuit, and many have led to relationships and business opportunities I would otherwise have never had.

Writing also helps me to codify my beliefs. It is an interesting exercise to write down what you know, what you believe, and what it means. Writing a blog post every day has helped me to lead a more examined life, especially as it pertains to sales, sales management, leadership, and business. If you haven’t tried writing down what you think you know, I highly recommend it!

What Do I Think About You?

I hope that you come here everyday to find something you can use to make you more effective in sales, sales management, or leadership. But that doesn’t mean that I expect that everything that I write will be of interest or useful to you at the time that I write it. In fact, that is one of the reasons I write everyday.

I write about what I am thinking about at the time, knowing that it will be useful to some salespeople or sales managers at that time, and not so useful for others. A few months ago, I added a search box, so that you might better find an idea that might help you when you actually needed it. Last month I added an Archives page because that might make finding an idea even easier. What I wrote last month—or five months ago—might be useful to you at some time in the future, and it will be here waiting.

You don’t have to keep up, although I hope you try by subscribing to the RSS Feed here. I also started adding a list of links and a short description of each post from the current week in my newsletter, in case you missed something you might have wanted to read.

That’s why I write and post everyday, even if you can’t read every post in real time. Thanks for reading what you do find interesting or useful, and thanks for sharing your thoughts and ideas here.

Anthony

Related posts:

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  • http://twitter.com/Juanbg Juan

    That’s right Anthony,
    Keep up with the daily writing as it does bring value, specially for the disciplined ones that want to learn something new every day, it is sad that most sales people do not read a book in a year….but they expect different results doing the same year after year. I personally read blogs daily, magazines, business sites, read books daily while I have my 5mile run, always trying to put my mind into the right mindset, in the zone, resulting in revenue and profit growth for the last 5 years of 20% growth, this also correlates to my personal income growth. it does pay-off being present all the time, being disciplined, trying it. Now my goal is to go into a daily writing mode, it is not easy but you are a great example to follow. THANK YOU :)

    • Anonymous

      Good point: not learning and taking new actions is a recipe for stagnation and all kinds of problems.

      Thanks for the kind words, Juan. It isn’t easy to write everyday; but it is worth it.

  • http://twitter.com/Ju_Summerhayes Julian Summerhayes

    Anthony I now blog every day. Above all else it helps me to think and beyond that connect with my audience. I am still not sure if I have found my voice but if I don’t keep going then I will never know. It helps me fight the resistance too!

    I hope you have managed at least one long ride this year.

    Best wishes
    Julian

    • Anonymous

      Just like you to throw in fighting the resistance and the bike! I agree . . . it’s the internal resistance that we all have to overcome, as it pertains to either the bike or writing.

      A

  • http://twitter.com/EnvisaSearch Jeremy Jesenovec

    Thank you Anthony. This does motivate me to write more often. Can you tell me, on average, how much time you put into writing everyday? Including any necessary research? I imagine it’s time consuming, but valuable. Have you become faster at completing your articles as you have gained experience?

    Thank you,
    Jeremy Jesenovec
    http://www.EnvisaSearch.com

    • Anonymous

      I put a solid hour into writing in the morning. Lately, I have been letting the posts sit and editing later at night, which I believe has made my writing stronger.

      As to research, I keep a long list of ideas that I want to write about in an Evernote notebook. I carry it on the iPad. Having the ideas way ahead of time is critical, I think. It’s too easy to let an idea pass unless you capture them then and there.

      The time it takes me to complete a post with all of the links has dropped considerably. But my editing time has grown some. I think that’s a good trade off.

      Thanks, Jeremy! Now start capturing and sharing your ideas!

  • http://newsalescoach.com Mike Weinberg

    S.A.I.,
    Honestly, I don’t know how you do it. Not the daily post, The quality! It’s that you consistently crank out thoughtful and helpful material. I admire, respect and appreciate you. Thanks for the value your bring to the sales profession and community. And thanks for how you’ve helped me personally.
    Mike

  • http://www.talkingmediasales.com Ben Shute

    Nice post Anthony. We post 3 times a week minimum on our site, but make sure we are talking to our readers every day through various channels.

    I do admire your frequency of posting, and really great content as well. I think if you know your stuff well, it becomes apparent in the amount of content you can create.

  • Jcorn

    i was the one who accused Anthony of this treachery-Jamie

    • Anonymous

      You are. But you’ve been outvoted.

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