Prerequisite: Know the Buyer’s Stage in Their Buying Process
By knowing what stage of the buying process that your dream client is in you are better prepared to ensure that your sales call is a valuable experience for them.
There are all kinds of ideas about how you should open a sales call. Some people believe that you need to build rapport before you focus on the purpose of your call. Others believe that you should save the rapport building until the end of the…
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