Posts Tagged ‘sales and crm’

In Praise of the CRM

The CRM doesn’t get near the respect it deserves. Far too many salespeople believe that the only purpose it serves is to act as Big Brother, watching their even move, monitoring what they are doing—and more often, what they are not doing (as a…

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Categories and Tags in Your CRM

A CRM can be a powerful tool in helping you strategize and think about your clients and prospects. JP asks about how I use a CRM. He wants to specifically know how I categorize things.

  • Dream Clients: You know how important it is to have a…
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