- Some so-called sales experts would have you believe the cold call should be eliminated: they are wrong.
- The criticisms of the cold call and the synchronous medium of the telephone have a lot of contradictories, especially when…
The idea of a false dichotomy is that one is presented a choice of two ideas that are seemingly exclusive when they are not. It also leaves out other possibilities. The false choice forces the person to choose one to the exclusion of the other.