Category: Sales

Written On Hearts and Minds

Words on paper have the power to inspire. But alone, they don’t always create a big enough “why.” Your mission statement, vision statement, values statement, and guiding principles aren’t where the real action is, as inspiring as the words may… Continue Reading

alt text image of an oil can

On Friction

The military strategist Clausewitz described the fog of war as friction. For Clausewitz, war was different in practice than on paper. You can have a strategy, a plan, and well-rehearsed tactics, but as soon as you come into contact with the enemy,…

Continue Reading
alt text image of a sign saying stay on the trail

Stay On Message

A few years ago, I spoke to a big sales organization. Their leadership team was brilliant. They were all on message, and the message was powerful. But it fell flat with the sales force. I wasn’t sure why it didn’t inspire them. For some reason…

Continue Reading
[if lte IE 8]
[if lte IE 8]

Share this page with your network