Business Acumen

Sales is Now a Very Different Game

If you’re still approaching sales in the same way it was done 30, 20, or even 10 years ago, you won’t be successful. To understand how it has changed, let’s back way up and take a big picture, generational view.

1st Generation

Let’s go back…

Continue Reading
water drain

Taking Money out of the Solution

The money that your prospective client takes out of your pricing is money they are taking out of the outcomes and results they are trying to produce.

Your prospective client doesn't realize this is what they are doing. They don't understand that…

Continue Reading

Share this page with your network