--- title: "The Hustler’s Playbook: Hustlers Seek Freedom | The Sales Blog" description: The Hustler doesn't seek money, wealth, or status. The Hustler seeks freedom. image: https://www.thesalesblog.com/hubfs/Imported_Blog_Media/shutterstock_137179661.jpg --- ### [Now booking SKO meetings for 2026/27! 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It appears that Hustlers are seeking money, wealth, and status. But these aren’t the things that the Hustler seeks. These are the things that accrue to the Hustler as she pursues what she seeks. #### The Freedom of Choice The Hustler seeks money because it provides the freedom of choice. Without money, you have limited choices. When you have little money–or even just enough money–you have limited experiences. You can’t afford to do the things you wish you could do. The Hustler doesn’t want the money. They want the choices that money provides. #### The Freedom of Security The Hustler seeks wealth, too. But not for the reasons you believe. They seek wealth because wealth provides the freedom of certainty. Wealth provides security. A lot of Hustlers were [born with nothing](http://thesalesblog.com/blog/2015/04/26/the-hustlers-playbook-fire-in-your-belly/), and their strong desire for wealth is a manifestation of their fear of having too little for too long. #### The Freedom to Contribute There are some Hustlers who seek status. Everyone has an inborn need to be important and significant in some way. But the status isn’t something the Hustler seeks. “Status” is something that accrues to the Hustler because of the contribution they make. The more successful the Hustler is, the more people they employ and the bigger their company. The more people the Hustler serves, the more people know them for their contribution. Some Hustlers end up with their name on a building at some hospital or University. #### Energetic Non-Hustlers Money-motivated people aren’t very interesting to be around, and they don’t tend to make a real difference in other people’s lives. People who seek fame, or status, without making any real contribution are terribly uninteresting. People who are motivated by money and fame are very different than a Hustler. The Hustler seeks freedom. They seek the freedom of choice and the experiences that make up an interesting life. They seek the freedom of certainty and the absence of fear. They seek the freedom to make a [contribution](http://thesalesblog.com/blog/2015/03/05/how-do-you-define-your-work/) in the areas that they believe are important. Freedom is what the Hustler seeks most of all. - What freedoms do you seek? - Why do you want those freedoms? - What price are you willing to pay to be truly free? ###### Tags: [The Hustler's Playbook](https://www.thesalesblog.com/blog/tag/the-hustlers-playbook) [2015](https://www.thesalesblog.com/blog/tag/2015) Post by [Anthony Iannarino](https://www.thesalesblog.com/blog/author/anthony-iannarino) on August 9, 2015 Written and edited by human brains and human hands. ![Anthony Iannarino](https://www.thesalesblog.com/hubfs/ai-blog-profile-crop.jpg) Anthony Iannarino is an American writer. He has published daily at [thesalesblog.com](https://www.thesalesblog.com) for more than 14 years, amassing over 5,300 articles and making this platform a destination for salespeople and sales leaders. Anthony is also the author of four best-selling books documenting modern sales methodologies and a fifth book for sales leaders seeking revenue growth. His latest book for an even wider audience is titled, The Negativity Fast: Proven Techniques to Increase Positivity, Reduce Fear, and Boost Success. Anthony speaks to sales organizations worldwide, delivering cutting-edge sales strategies and tactics that work in this ever-evolving B2B landscape. He also provides workshops and seminars. Connect with Anthony on LinkedIn, X or Youtube. You can email Anthony at [iannarino@gmail.com](mailto:iannarino@gmail.com) [Follow me on my website](https://www.thesalesblog.com/anthony-iannarino) [Follow me on Facebook ](https://www.facebook.com/thesalesblog) [Follow me on LinkedIn ](https://www.linkedin.com/in/iannarino/) [Follow me on Twitter ](http://www.twitter.com/iannarino) [![AISA-square-ad-SKOs-26-27](https://www.thesalesblog.com/hs-fs/hubfs/AISA-square-ad-SKOs-26-27.jpg?width=400&height=400&name=AISA-square-ad-SKOs-26-27.jpg)](https://www.thesalesblog.com/authority) [![ai-cold-calling-video-sidebar-offer-1](https://www.thesalesblog.com/hs-fs/hubfs/ai-cold-calling-video-sidebar-offer-1.jpg?width=318&height=179&name=ai-cold-calling-video-sidebar-offer-1.jpg)](https://www.thesalesblog.com/free-cold-calling-video) ![hustler-ebook-v3-1-cover](https://www.thesalesblog.com/hs-fs/hubfs/Free%20Resources/ebooks-2020/hustler-ebook-v3-1-cover.jpg?width=768&height=994&name=hustler-ebook-v3-1-cover.jpg) ### Guide to Becoming a Sales Hustler You weren’t put here to survive. You were put here to do something and to flourish. You’re here to reach your full potential and to make a difference. [![DOWNLOAD EBOOK](https://no-cache.hubspot.com/cta/default/2922376/e8677640-082f-4f30-b30b-d4244460ee67.png)](https://cta-redirect.hubspot.com/cta/redirect/2922376/e8677640-082f-4f30-b30b-d4244460ee67) ## Are You Ready To Solve Your Sales Challenges? ![Anthony-Solve-Sales](https://www.thesalesblog.com/hs-fs/hubfs/Anthony-Solve-Sales.png?width=290&height=221&name=Anthony-Solve-Sales.png) Hi, I’m Anthony. I help sales teams make the changes needed to create more opportunities & crush their sales targets. What we’re doing right now **is working**, even in this challenging economy. **Would you like some help?** [![Solve for Sales](https://no-cache.hubspot.com/cta/default/2922376/d3a4938b-2008-4a27-8b44-7b2223f6d035.png)](https://cta-redirect.hubspot.com/cta/redirect/2922376/d3a4938b-2008-4a27-8b44-7b2223f6d035) ### Join my Weekly Newsletter for Sales Tips Join 100,000+ sales professionals in my weekly newsletter and get my *Guide to Becoming a Sales Hustler* eBook for FREE! --- ```json { "@context" : "http://schema.org/", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Anthony Iannarino" }, "dateModified" : "2021-06-15T5:57:36 PM", "datePublished" : "2015-08-09 20:12:25", "description" : "The Hustler doesn't seek money, wealth, or status. 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