<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=577820730604200&amp;ev=PageView&amp;noscript=1">

Seeing something and not saying something is condoning that behavior.

I learned a great deal from the CEO for whom I worked for many years. If she walked into the lobby and it wasn’t impeccably clean, she would immediately move people to clean it up and improve the appearance. It mattered how we appeared to the outside world, and it made a statement about who we are.

If a client had an issue that required a call she would insist that the call be made immediately, and the issue resolved as quickly as possible. This set a standard for how things were done. It became part of the culture. If there was a problem, we addressed it.

You can take a long time to recognize that, as a leader, when you see something that isn’t right, allowing it to continue without saying something is condoning that behavior. This is true even when you don’t condone the behavior and you want it to be otherwise. In this case, silence is consent.

You may want to believe that there is only so much bandwidth for correcting everything you see that’s not being done to the standard you set. You may want to believe that you need to keep some powder dry for the bigger issues. But this is more of a broken-windows sort of issue. By setting the standard on small things, you make it easier to set the standard on big things. There is no reason to keep your powder dry, and by refusing to consent to letting the small things go, you are raising the standard and making it easier not to let the big things go.

As the leader you set the pace. You set the standard. You get to decide who you and your team are, what you stand for, and what you won’t stand for. If you don’t want to stand for a low standard, you cannot allow your silence to be consent. You cannot ignore an issue and allow people to believe you condone the behavior.

Tags:
Sales 2018
Post by Anthony Iannarino on January 17, 2018

Written and edited by human brains and human hands.

Anthony Iannarino

Anthony Iannarino is an American writer. He has published daily at thesalesblog.com for more than 14 years, amassing over 5,300 articles and making this platform a destination for salespeople and sales leaders. Anthony is also the author of four best-selling books documenting modern sales methodologies and a fifth book for sales leaders seeking revenue growth. His latest book for an even wider audience is titled, The Negativity Fast: Proven Techniques to Increase Positivity, Reduce Fear, and Boost Success.

Anthony speaks to sales organizations worldwide, delivering cutting-edge sales strategies and tactics that work in this ever-evolving B2B landscape. He also provides workshops and seminars. You can reach Anthony at thesalesblog.com or email Beth@b2bsalescoach.com.

Connect with Anthony on LinkedIn, X or Youtube. You can email Anthony at iannarino@gmail.com

ai-cold-calling-video-sidebar-offer-1 Sales-Accelerator-Virtual-Event-Bundle-ad-square
salescall-planner-ebook-v3-1-cover (1)

Are You Ready To Solve Your Sales Challenges?

Anthony-Solve-Sales

Hi, I’m Anthony. I help sales teams make the changes needed to create more opportunities & crush their sales targets. What we’re doing right now is working, even in this challenging economy. Would you like some help?

Solve for Sales

Join my Weekly Newsletter for Sales Tips

Join 100,000+ sales professionals in my weekly newsletter and get my Guide to Becoming a Sales Hustler eBook for FREE!