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In Praise of the CRM

The CRM doesn’t get near the respect it deserves. Far too many salespeople believe that the only purpose it serves is to act as Big Brother, watching their even move, monitoring what they are doing—and more often, what they are not doing (as a…

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text: do the right thing

Deciding What Not to Do

Because we live in an age where the digital tools provide infinite distractions, it is easy to get drawn away from your work by visual, audio, and written content designed to amuse and entertain you. Even though the social channels can be used for…

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