Archive for February, 2017

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Sell Like a Human

We don’t like people who are inauthentic. We don’t like phonies, frauds, or fakes. We like people who are real, honest, and congruent.

We also don’t like to do business with people who are only telling us what we want to hear so they can make a…

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un-invest represented by a truck leaving a warehouse

Start Un-Investing

There are countless ways to invest your time and your energy that produce no return. It’s easy to add things to your to do list, but it’s difficult to let things go, even when it is necessary, and even when they no longer serve you.

Un-invest in…

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chess knight casting a shadow of a horse

What Your Rejected Email Really Means

When you send an email asking your dream client to call you, and that email is never returned, you have been given feedback as to your approach. The rejection means that what you did failed. It didn’t work, and you didn’t get what you wanted.

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alt text image of a partial eclipse

True But Partial

Most of what you read about sales and selling is true but partial. The view includes something true, but is incomplete. Because there is some truth in what is being put forward, it has value. But because it is incomplete, and because it isn’t…

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