--- title: The Value Creator’s Code | The Sales Blog description: I am a value creator. I make a difference for my clients, and I make a difference for my business. I am worth hiring because I know how to create value now, and I am indefatigable in my effort to develop my ability to create even more value in the future. I am a force […] image: https://www.thesalesblog.com/hubfs/Imported_Blog_Media/Screen-Shot-2012-12-28-at-6_42_09-PM.png --- ### [Now booking SKO meetings for 2026/27! 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I make a [difference](http://thesalesblog.com/blog/2012/05/18/you-are-the-wedge/) for my clients, and I make a difference for my business. I am worth hiring because I know how to create value now, and I am indefatigable in my [effort](http://thesalesblog.com/blog/2012/11/03/what-have-you-learned-lately/) to develop my ability to create even more value in the future. I am a force for positive change and positive results in every endeavor in which I invest my time and energy. I am determined to produce results. I persevere where others crack and abandon their efforts. I take initiative and bring my clients valuable, breakthrough-generating [ideas](http://thesalesblog.com/blog/2012/04/08/how-to-think-about-ideas/). When I don’t have those ideas, I’m resourceful enough to go and find them. I [care](http://thesalesblog.com/blog/2012/10/18/care-more-than-they-do/) deeply about my clients. This is part of the value that I create. I own the outcomes that I sell. I make sure that I execute and that my clients achieve the better results they needed when they chose to buy me. #### Questions What do you believe belongs on your value creator’s code? ###### Tags: [Sales](https://www.thesalesblog.com/blog/tag/sales) [2012](https://www.thesalesblog.com/blog/tag/2012) Post by [Anthony Iannarino](https://www.thesalesblog.com/blog/author/anthony-iannarino) on December 28, 2012 Written and edited by human brains and human hands. ![Anthony Iannarino](https://www.thesalesblog.com/hubfs/ai-blog-profile-crop.jpg) Anthony Iannarino is an American writer. He has published daily at [thesalesblog.com](https://www.thesalesblog.com) for more than 14 years, amassing over 5,300 articles and making this platform a destination for salespeople and sales leaders. Anthony is also the author of four best-selling books documenting modern sales methodologies and a fifth book for sales leaders seeking revenue growth. His latest book for an even wider audience is titled, The Negativity Fast: Proven Techniques to Increase Positivity, Reduce Fear, and Boost Success. Anthony speaks to sales organizations worldwide, delivering cutting-edge sales strategies and tactics that work in this ever-evolving B2B landscape. He also provides workshops and seminars. Connect with Anthony on LinkedIn, X or Youtube. You can email Anthony at [iannarino@gmail.com](mailto:iannarino@gmail.com) [Follow me on my website](https://www.thesalesblog.com/anthony-iannarino) [Follow me on Facebook ](https://www.facebook.com/thesalesblog) [Follow me on LinkedIn ](https://www.linkedin.com/in/iannarino/) [Follow me on Twitter ](http://www.twitter.com/iannarino) [![AISA-square-ad-SKOs-26-27](https://www.thesalesblog.com/hs-fs/hubfs/AISA-square-ad-SKOs-26-27.jpg?width=400&height=400&name=AISA-square-ad-SKOs-26-27.jpg)](https://www.thesalesblog.com/authority) [![ai-cold-calling-video-sidebar-offer-1](https://www.thesalesblog.com/hs-fs/hubfs/ai-cold-calling-video-sidebar-offer-1.jpg?width=318&height=179&name=ai-cold-calling-video-sidebar-offer-1.jpg)](https://www.thesalesblog.com/free-cold-calling-video) ![salescall-planner-ebook-v3-1-cover (1)](https://www.thesalesblog.com/hs-fs/hubfs/salescall-planner-ebook-v3-1-cover%20(1).jpg?width=768&height=994&name=salescall-planner-ebook-v3-1-cover%20(1).jpg) ### Free Sales eBook: Sales Call Planner Planning your sales call improves the likelihood of making a successful call, and it demonstrates to your dream client your professionalism. 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What we’re doing right now **is working**, even in this challenging economy. **Would you like some help?** [![Solve for Sales](https://no-cache.hubspot.com/cta/default/2922376/d3a4938b-2008-4a27-8b44-7b2223f6d035.png)](https://cta-redirect.hubspot.com/cta/redirect/2922376/d3a4938b-2008-4a27-8b44-7b2223f6d035) ### Join my Weekly Newsletter for Sales Tips Join 100,000+ sales professionals in my weekly newsletter and get my *Guide to Becoming a Sales Hustler* eBook for FREE! --- ```json { "@context" : "http://schema.org/", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Anthony Iannarino" }, "dateModified" : "2022-06-16T3:22:25 PM", "datePublished" : "2012-12-28 18:55:11", "description" : "I am a value creator. I make a difference for my clients, and I make a difference for my business. I am worth hiring because I know how to create value now, and I am indefatigable in my effort to develop my ability to create even more value in the future. 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