Sales HQ has posted a list of the 20 Best Sales Books. It is a great list, and well worth your time to explore.
Glaringly omitted from this list are the Five Books Every B2B Sales Rep Must Read. Both of the Rackham books, SPIN Selling and Major Account Sales Strategy are among the most important books written on sales in the last twenty years. Stevens Achieve Sales Excellence and Ram Charan's What the Customer Wants You To Know are newer additions to the bookshelf, but both are necessary for anyone selling B2B in the 21st Century. Finally, Jeff Thull's Mastering the Complex Sale is an excellent, practical book, and like all the others on this list, it is full of strategies that can be applied regardless of your sales process.
Get my first book: The Only Sale Guide You'll Ever Need
"The USA Today bestseller by the star sales speaker and author of The Sales Blog that reveals how all salespeople can attain huge sales success through strategies backed by extensive research and experience."
Share this post with your network