Posts Tagged ‘pricing’

alt text image of the word toxic spray painted on asphalt

A One Million Dollar Logo

What follows is a true story.

The salesperson called his contact after learning that he lost the big opportunity for which he and his company were competing. After a long bid process and a tough competition, the low bidder was awarded the…

Continue Reading

Plus the Value You Add

Despite how common it is, of the toughest challenges a sales person (or sales organization) can face is having a product or service with the same cost basis as their competitor's. You each pay the same price for the component parts that make up… Continue Reading
Anthony Iannarino Head Shot

Follow me on your favorite social networks:

Share this page with your network: