Why Your Guest Post Fails

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I know a lot of people firmly believe that you can–and should–increase your web presence by finding other people with a presence and asking them if you can write a guest post. The idea is that, by exposing their audience to you and your ideas, you will gain new community … [Read more...]

Peter Drucker for Salespeople and Sales Organizations

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Peter Drucker's most famous quote is arguably, "Because the purpose of business is to create a customer, the business enterprise has two--and only two--basic functions: marketing and innovation. Marketing and innovation produce results; all the rest are costs. Marketing is the … [Read more...]

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