On Snake Oil and Medicine

alt text image of an advertisement for snake oil

The people who sell snake oil stand on boxes and shout about it’s great value, how it has changed lives, how you will never be the same. They promise fast, effective, easy answers to serious problems. They’re great at their pitch. These hucksters want you to believe that the … [Read more...]

Don’t Believe It

alt text image of an x mark and check mark

Don’t believe in easy answers. The simple things are often the most difficult. Searching for the easy answer wastes your time and does nothing to move you closer to the outcome you need. Other people may believe there are easy answers, but don’t believe it. Don’t believe in … [Read more...]

An Easy Answer for Choosing a Sales Process or Methodology

alt text image of a person choosing a gear

Anonymous wrote to me to ask me which sales process or methodology I use. She’s asking this question because she wants to know what she should adopt and her sales practice. I don’t know anything about Anonymous or her business, so it would be criminal for me to make a … [Read more...]