Mailbag: How to Badmouth Your Competitor

Mailbag: How to Badmouth Your Competitor

John writes: I am a landscape designer/landscape contractor.  I just took a call from a client about a drafting a landscape design.  They said they had also contacted one of my competitors and I really wanted to say, “Oh, they’re great at mowing lawns.  However, they … [Read more...]

You Can’t Win If You’ve Already Lost in Your Mind

You Can’t Win If You’ve Already Lost in Your Mind

You can’t win if you have already lost in your mind. Nothing has a greater impact on your results than what you believe. Your results are a reflection of your beliefs. Holding the belief that your competitors are stronger than you will cause you to lose to those competitors. … [Read more...]

Be Exceptional at What Is In Your Control

Be Exceptional at What Is In Your Control

So many things in sales are outside of your control. This means that you have to be exceptional at all of the things that are within your control. You don’t have any control over the relationship that your dream client has with your competitor, whether they are deeply in love … [Read more...]

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