On Friction

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The military strategist Clausewitz described the fog of war as friction. For Clausewitz, war was different in practice than on paper. You can have a strategy, a plan, and well-rehearsed tactics, but as soon as you come into contact with the enemy, there are so many variables that … [Read more...]

You Risk More Through Inaction than Action

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You risk more through inaction than you do by taking action. Sometimes you believe that you shouldn’t act—or that there is no action you can take. If you are bold enough to take it, there’s almost always some action available to you. Your Dream Client Says They’ve … [Read more...]

Seth Godin’s Best Ever Post

This is Seth Godin's best ever post! How much time and trouble we would all save by simply choosing which bell curve we intend to pursue. The difficulty lies in accepting the fact that the act of choosing one curve, means abandoning the other. … [Read more...]

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