All prospects aren’t created equal.
One company I work with won an account called Eggerman. Over the course of a full year, they billed Eggerman $187. That’s all the money that Eggerman had to spend in their space, and they…Continue Reading
You always try to be everything to everyone. - Everclear
You aren't everything to everyone. And they aren't everything to you either.
- You have limited time: You don’t have enough time to call on--or win--every prospective client you might…