On Conflict and Collaboration

On Conflict and Collaboration

Selling well is a balance between conflict and collaboration. The more—and faster—you can move away from conflict and towards collaboration, the better. But conflict is built in. Conflict at the Start The conflict begins at the very onset of the relationship. You want a … [Read more...]

Selling Is Persuasion, Not Force

alt text image of a trial lawyer making his closing argument

This post was written as part of the IBM for Midsize Business program, which provides midsize businesses with the tools, expertise and solutions they need to become engines of a smarter planet. Your client’s contract is up. You need the renewal. But your client is … [Read more...]

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