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  1. The discipline to make your calls.
  2. A sense of optimism.
  3. Determination.
  4. A commitment for a first meeting.
  5. A compelling reason your dream client should change.
  6. Value.
  7. A status quo that is losing its hold.
  8. Confidence.
  9. A competitive spirit.
  10. Receptive and engaged stakeholders.
  11. Stakeholders with influence.
  12. Someone with authority and a pen.
  13. The ability to invest in a solution.
  14. Meetings.
  15. Proof that you have business acumen.
  16. Proof that you have situational knowledge.
  17. Follow up skills.
  18. Even more meetings.
  19. Resourcefulness and creativity.
  20. A solution that will produce results.
  21. A compelling story about change.
  22. Proof.
  23. A justification for your price.
  24. The ability to execute.
  25. A willingness to lead change.
  26. An excellent sense of humor.
  27. A team to support you.
  28. A willingness to be held accountable.
  29. The trust of the stakeholders making a decision.
  30. A non-disclosure agreement.
  31. A statement of work.
  32. A contract.
  33. Language that results in someone with authority attaching their signature to said contract.
  34. The ability to negotiate.
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Sales 2014
Post by Anthony Iannarino on December 8, 2014

Written and edited by human brains and human hands.

Anthony Iannarino
Anthony Iannarino is a writer, an international speaker, and an entrepreneur. He is the author of four books on the modern sales approach, one book on sales leadership, and his latest book called The Negativity Fast releases on 10.31.23. Anthony posts daily content here at TheSalesBlog.com.
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