Quality = Investment + Time + Effort
Quality requires a greater investment. Quality costs more to produce. If you start with cheap, poor quality inputs, you automatically end up with poor quality outputs. It costs a good bit more to begin with higher quality inputs, but the result is something worth more on the other end.
What investments do you make in inputs?
Quality takes more time. If you want to produce excellent work, a craftsman’s quality work, you have to put in the hours. In a world where we expect everything we want immediately delivered to our doorstep–even if it requires a drone–the focus on quality is in retreat. Taking your time, measuring twice, and making the necessary adjustments improves quality. If your goal is this quarter’s results, you might decide to go faster. If your goal is a lasting relationship, speed kills.
Are you putting in the time necessary to produce something of a higher quality?
Quality is more difficult to produce. It takes more effort and more energy to produce something of a higher quality. For most of us, after time, this where we have the greatest control when it comes to quality. It takes more energy to give yourself over to the task in front of you. It take more effort to produce bigger results. But the resulting improvement in quality is worth paying for (at least for your dream clients, those who perceive the value).
Are you pouring your effort and energy into producing something of a higher quality?
You might think this is about your product, your service, or your solution. It’s more than that.