--- title: Some Thoughts About Your Calendar and Sunday Night | The Sales Blog description: If your calendar for the week is essentially empty at this point on a Sunday night, you’re prepared to be reactive instead of proactive this week. Instead of working on your highest priorities, other people’s highest priorities are going to be working on you. Instead of working on what matters most, you’re going to end […] image: https://www.thesalesblog.com/hubfs/Imported_Blog_Media/shutterstock_113020381.jpg --- ### [Now booking SKO meetings for 2026/27! 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Instead of working on your highest priorities, other people’s highest priorities are going to be working on you. Instead of working on what matters most, you’re going to end up distracted by nonsense and trivialities. If your calendar for the week has huge blank spaces all over the week on Sunday night, it’s unlikely that you’re prepared to make the investments in “who matters” most. It’s unlikely that you will spend time with your most important clients, and it is equally unlikely that you’re going to spend time with the most important members of your team. If they’re not on your calendar now, you’re not treating them like they are a priority. If you have not [blocked off time](http://thesalesblog.com/blog/2011/07/09/8-steps-to-building-a-model-sales-week/) to be proactive when it comes to prospecting and nurturing, it isn’t likely that you’re going to do that work this week. If I looked at last week’s calendar I imagine I would not find blocked off time for prospecting or nurturing there either. Prospecting never needs to be done with any urgency but it always needs to be urgently done. Sunday night is the night to plan. Investing an hour on Sunday night to map out your weekly priorities, to get them on your calendar, and to commit to keeping the promises you make to yourself will massively increase your productivity throughout the week. It’s true that things are going to come up. Sure there are going to be emergencies that require your attention. You can work around those. By having your calendar mapped out in advance you can deal with what comes up and then quickly get back on task. Spend an hour on Sunday night preparing for the week ahead. Get [what’s important](http://thesalesblog.com/blog/2012/07/20/make-room-for-your-highest-value-activities/) on your calendar, and get who is important on your calendar. Don’t let the world impose its priorities on you. Instead make sure you work on your highest priorities. #### Questions Do you plan your week in advance? When you make sure that you’ve got all your priorities for the week on your calendar and scheduled? Honestly, how much of your time is spent working on your highest priorities instead of someone else’s highest priorities for you? Have you scheduled time to prospect in nurture your dream clients? Do you have committed, scheduled time with your most important clients and dream clients? ###### Tags: [Productivity](https://www.thesalesblog.com/blog/tag/productivity) [2013](https://www.thesalesblog.com/blog/tag/2013) Post by [Anthony Iannarino](https://www.thesalesblog.com/blog/author/anthony-iannarino) on January 6, 2013 Written and edited by human brains and human hands. ![Anthony Iannarino](https://www.thesalesblog.com/hubfs/ai-blog-profile-crop.jpg) Anthony Iannarino is an American writer. He has published daily at [thesalesblog.com](https://www.thesalesblog.com) for more than 14 years, amassing over 5,300 articles and making this platform a destination for salespeople and sales leaders. Anthony is also the author of four best-selling books documenting modern sales methodologies and a fifth book for sales leaders seeking revenue growth. His latest book for an even wider audience is titled, The Negativity Fast: Proven Techniques to Increase Positivity, Reduce Fear, and Boost Success. Anthony speaks to sales organizations worldwide, delivering cutting-edge sales strategies and tactics that work in this ever-evolving B2B landscape. He also provides workshops and seminars. Connect with Anthony on LinkedIn, X or Youtube. You can email Anthony at [iannarino@gmail.com](mailto:iannarino@gmail.com) [Follow me on my website](https://www.thesalesblog.com/anthony-iannarino) [Follow me on Facebook ](https://www.facebook.com/thesalesblog) [Follow me on LinkedIn ](https://www.linkedin.com/in/iannarino/) [Follow me on Twitter ](http://www.twitter.com/iannarino) [![AISA-square-ad-SKOs-26-27](https://www.thesalesblog.com/hs-fs/hubfs/AISA-square-ad-SKOs-26-27.jpg?width=400&height=400&name=AISA-square-ad-SKOs-26-27.jpg)](https://www.thesalesblog.com/authority) [![ai-cold-calling-video-sidebar-offer-1](https://www.thesalesblog.com/hs-fs/hubfs/ai-cold-calling-video-sidebar-offer-1.jpg?width=318&height=179&name=ai-cold-calling-video-sidebar-offer-1.jpg)](https://www.thesalesblog.com/free-cold-calling-video) ![maximize-productivity-ebook-v3-1-cover (2)](https://www.thesalesblog.com/hs-fs/hubfs/maximize-productivity-ebook-v3-1-cover%20(2).jpg?width=768&height=994&name=maximize-productivity-ebook-v3-1-cover%20(2).jpg) ### Maximize Productivity Being productive means getting important things done. The big stuff. The stuff that moves you toward accomplishing your biggest, most important goals. [![DOWNLOAD EBOOK](https://no-cache.hubspot.com/cta/default/2922376/faff89b7-a7a5-474e-9a53-68c41c02cd55.png)](https://cta-redirect.hubspot.com/cta/redirect/2922376/faff89b7-a7a5-474e-9a53-68c41c02cd55) ## Are You Ready To Solve Your Sales Challenges? ![Anthony-Solve-Sales](https://www.thesalesblog.com/hs-fs/hubfs/Anthony-Solve-Sales.png?width=290&height=221&name=Anthony-Solve-Sales.png) Hi, I’m Anthony. I help sales teams make the changes needed to create more opportunities & crush their sales targets. What we’re doing right now **is working**, even in this challenging economy. **Would you like some help?** [![Solve for Sales](https://no-cache.hubspot.com/cta/default/2922376/d3a4938b-2008-4a27-8b44-7b2223f6d035.png)](https://cta-redirect.hubspot.com/cta/redirect/2922376/d3a4938b-2008-4a27-8b44-7b2223f6d035) ### Join my Weekly Newsletter for Sales Tips Join 100,000+ sales professionals in my weekly newsletter and get my *Guide to Becoming a Sales Hustler* eBook for FREE! --- ```json { "@context" : "http://schema.org/", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Anthony Iannarino" }, "dateModified" : "2022-06-16T3:28:23 PM", "datePublished" : "2013-01-06 19:35:39", "description" : "If your calendar for the week is essentially empty at this point on a Sunday night, you’re prepared to be reactive instead of proactive this week. Instead of working on your highest priorities, other people’s highest priorities are going to be working on you. 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