The path isn’t easy.
Many want the results of following the path, but they aren’t willing to walk to path.
Some will try anything to get the results that following the path provides—except actually following the path.
Some will pay guides that promise to make the path easy, never realizing that the path is what it is; it can’t be made easy.
Many will believe that the path isn’t worth following and seek instead to do something that requires less effort.
The few that choose to follow the path will struggle. Some will spend themselves and fail on the path. Some will succeed and reap all of the rewards that following the path provides.
But all who attempt to follow the path will be irrevocably changed for the better. Their lives will not have been wasted. Their efforts will not have been in vain.
Following the path is its own reward.
Anthony Iannarino is an American writer. He has published daily at thesalesblog.com for more than 14 years, amassing over 5,300 articles and making this platform a destination for salespeople and sales leaders. Anthony is also the author of four best-selling books documenting modern sales methodologies and a fifth book for sales leaders seeking revenue growth. His latest book for an even wider audience is titled, The Negativity Fast: Proven Techniques to Increase Positivity, Reduce Fear, and Boost Success.
Anthony speaks to sales organizations worldwide, delivering cutting-edge sales strategies and tactics that work in this ever-evolving B2B landscape. He also provides workshops and seminars. You can reach Anthony at thesalesblog.com or email Beth@b2bsalescoach.com.
Connect with Anthony on LinkedIn, X or Youtube. You can email Anthony at iannarino@gmail.com