---
title: A Fish Rots From the Head Down (a Note to the Sales Leader) | The Sales Blog
description: Leadership is a great gift and a heavy load. As a sales leader, Are you responsible for what’s broken? Read more about Leadership responsible here.
image: https://www.thesalesblog.com/hubfs/shutterstock_33940327.jpg
---

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# A Fish Rots From the Head Down (a Note to the Sales Leader)

![Anthony Iannarino](https://www.thesalesblog.com/hubfs/ai-blog-profile-crop.jpg)

Post by [Anthony Iannarino](https://www.thesalesblog.com/blog/author/anthony-iannarino)   
 February 2, 2022

Jump to a section:

1. [What the Proverb "A Fish Rots from the Head Down" Can Teach Sales Leaders](https://www.thesalesblog.com/blog/a-fish-rots-from-the-head-down-a-note-to-the-sales-leader#proverb)
2. [ If You Are a Sales Leader, You Are Responsible for What’s Broken](https://www.thesalesblog.com/blog/a-fish-rots-from-the-head-down-a-note-to-the-sales-leader#you-are-responsible)
3. [ A Fish Rots from the Head, But the Head Also Leads the Way: A Lesson for Sales Leaders](https://www.thesalesblog.com/blog/a-fish-rots-from-the-head-down-a-note-to-the-sales-leader#the-head-leads-the-way)

I was fortunate enough to attend [**Harvard Business School**](http://www.exed.hbs.edu/programs/opm/Pages/default.aspx) for my executive education. The class that I was part of was made up of entrepreneurs from around the world. One day, our professor posed a question to the class. I don't even remember what the question was, but I distinctly remember the answer...

[![sales-accelerator-individual](https://no-cache.hubspot.com/cta/default/2922376/dd5a3b06-f705-4732-885d-7e700d447815.png)](https://cta-redirect.hubspot.com/cta/redirect/2922376/dd5a3b06-f705-4732-885d-7e700d447815)

One of my classmates, a gentleman from India, raised his hand and responded, “A fish rots from the head down". I was struck by the unfamiliarity of the expression (and maybe a bit disgusted by it).

I had never heard it before and I honestly had no idea what it meant. Over the course of the program, I heard him repeat it so often that I cringed when I heard the words come out of his mouth. It seemed like this odd expression was his response to just about everything.

After several more years of life experience, I now know exactly what he meant and why he used the expression as frequently as he did. The statement “a fish rots from the head down” means that, in addition to being a major contributing factor in an organization's success, [leadership](https://www.thesalesblog.com/blog/the-leadership-playbook-accountability-and-consequences) is also [**the root cause**](https://www.thesalesblog.com/blog/they-will-be-what-you-are-a-note-to-the-sales-leader) of an organization's failure and demise. This is true whether that organization is a country, a company, or a sales force. How could it be otherwise?

 

## What the Proverb "A Fish Rots from the Head Down" Can Teach Sales Leaders

Leadership is a wonderful blessing and a heavy burden. We often attribute the successes of our organizations to good leadership, rightly so, of course. Good leaders have the ability to cast a vision and inspire others to follow through great trials and uncertainties, bringing themselves and others to new heights they had perhaps never dared to dream of and earning the recognition and praise of their colleagues and subordinates. There is, however, a less glamourous side of leadership - one that is equally important to understand, prior to accepting any position of leadership. Responsibility has two sides.

[![Information Disparity 2-part video series](https://no-cache.hubspot.com/cta/default/2922376/4247f96c-ae7f-48aa-a18b-74b3eaed168f.png)](https://cta-redirect.hubspot.com/cta/redirect/2922376/4247f96c-ae7f-48aa-a18b-74b3eaed168f)

Related: [How To Lead: The Leadership E-Book](https://resources.thesalesblog.com/leadership-ebook?__hstc=72087692.b73bd4cde851051fa9c960ffa3193584.1638990115464.1648647339342.1648727213461.77&__hssc=72087692.106109.1648727213461&__hsfp=748233975&hsutk=b73bd4cde851051fa9c960ffa3193584&contentType=standard-page&pageId=51485634219)

### If You Are a Sales Leader, You Are Responsible for What’s Broken

If the culture is broken, only leadership can fix it. If leadership does not establish and protect a [**healthy culture**](https://www.thesalesblog.com/blog/on-leaders-and-culture), that vacuum will be filled by some unhealthy culture. If the leadership culture itself is unhealthy, there begins the the fish rots from the head down meaning, and soon the the fish stinks from the head down and the fish is lost. If a pocket of [**negativity**](https://www.thesalesblog.com/blog/negativity-the-only-cancer-that-spreads-by-contact) and [**cynicism**](https://www.thesalesblog.com/blog/cynicism-is-a-recipe-for-mediocrity) exists, it’s because leadership hasn’t cut it out of the organization—especially when the negativity comes from the leadership ranks.

If the strategy or direction is broken, only leadership has the power to decide and to change it. The decision as to who the company is and how it will compete and win belongs to leadership. If the vision is wrong, it is the leadership’s vision. Leadership chooses where and how to compete. If that’s wrong, leadership has to do something to change it.

If the organization doesn’t [**execute**](https://www.thesalesblog.com/blog/how-to-talk-with-your-team-about-execution), leadership that is responsible for that failure. Only leadership can demand and ensure that the organization does the work, that it keeps its promises. [**Leadership sets and keeps the standards**](https://resources.thesalesblog.com/leadership-ebook).

If a company is failing because they have the wrong people in place, only leadership can demand that the right people be hired and retained and that those who damage the company’s results [**quickly find their way out of the organization**](https://www.thesalesblog.com/blog/three-options-for-underperforming-sales-reps-a-note-to-the-sales-manager).

The list of significant problems that poor leadership can cause is endless and is much more dangerous to an organization than any emerging competitor. That's why good leadership is critical at all levels of an organization.

To keep the fish rots from the head down meaning, the head has to be smart enough to evaluate what it is doing—or not doing—and make the necessary changes there first regardless of what the changes may be or of the pain that must accompany those changes. Only leadership has the power to make those changes, though they will need the support of their entire team to execute them.

It’s the only way to keep the fish from rotting.

[![sales-call-planner](https://no-cache.hubspot.com/cta/default/2922376/950750ea-fa09-426b-b86a-35fa16a5f85e.png)](https://cta-redirect.hubspot.com/cta/redirect/2922376/950750ea-fa09-426b-b86a-35fa16a5f85e)

 

### A Fish Rots from the Head, But the Head Also Leads the Way: A Lesson for Sales Leaders

I promise this won't be a fish anatomy lesson. Being a sales manager or a leader of any type is a heavy responsibility. By accepting a leadership position you have, like it or not assumed responsibility for all of the successes AND failures of every single person under your leadership.

The buck stops with you. It's not just about creating policies and mandates. It's about leading by example. The head doesn't just tell the body where to go, *it goes there first.*

So if your organization is experiencing low productivity or laziness or any other significant issues, *you* must be the one to address them. It's not easy, but if you're in a leadership position, it's because somebody believed that you could handle it. If that scares you a little, you're in good company. But you don't have to do it alone.

[Sales leaders](https://www.thesalesblog.com/blog/11-harmful-factors-of-sales-leaders-that-can-ruin-a-sales-force) looking to create positive change and meet with other like-minded leaders are welcome to join us for our [**Sales Accelerator**](https://www.thesalesblog.com/sales-accelerator) course where you'll develop the tools you need to drive positive change in your organization.

 

[![New call-to-action](https://no-cache.hubspot.com/cta/default/2922376/b244ccb3-3105-475e-add2-28052d55bd3e.png)](https://cta-redirect.hubspot.com/cta/redirect/2922376/b244ccb3-3105-475e-add2-28052d55bd3e)

###### Tags:

[Sales](https://www.thesalesblog.com/blog/tag/sales) [2012](https://www.thesalesblog.com/blog/tag/2012) [2022](https://www.thesalesblog.com/blog/tag/2022)

Post by [Anthony Iannarino](https://www.thesalesblog.com/blog/author/anthony-iannarino)  on February 2, 2022

 Written and edited by human brains and human hands.

![Anthony Iannarino](https://www.thesalesblog.com/hubfs/ai-blog-profile-crop.jpg)

Anthony Iannarino is an American writer. He has published daily at [thesalesblog.com](https://www.thesalesblog.com) for more than 14 years, amassing over 5,300 articles and making this platform a destination for salespeople and sales leaders. Anthony is also the author of four best-selling books documenting modern sales methodologies and a fifth book for sales leaders seeking revenue growth. His latest book for an even wider audience is titled, The Negativity Fast: Proven Techniques to Increase Positivity, Reduce Fear, and Boost Success.

Anthony speaks to sales organizations worldwide, delivering cutting-edge sales strategies and tactics that work in this ever-evolving B2B landscape. He also provides workshops and seminars.

Connect with Anthony on LinkedIn, X or Youtube. You can email Anthony at [iannarino@gmail.com](mailto:iannarino@gmail.com)

[Follow me on my website](https://www.thesalesblog.com/anthony-iannarino) [Follow me on Facebook ](https://www.facebook.com/thesalesblog) [Follow me on LinkedIn ](https://www.linkedin.com/in/iannarino/) [Follow me on Twitter ](http://www.twitter.com/iannarino)

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## Are You Ready To Solve Your Sales Challenges?

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