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Your Dream Client Is Waiting

Your dream client is waiting for you to nurture the relationships within their company and to build the trust that will allow them to engage you in an opportunity.

They are waiting for you to pay in advance for their business by doing all of the heavy lifting that opening an opportunity and winning one requires of you.

You dream client is waiting for you to call them.

They are waiting for you to discover the ground truth, their greatest challenges, and the constraints that will need to be overcome to succeed.

They are waiting for you to help them with a vision of a better future. They are waiting for you to help show them the way forward.

Your dream client is waiting for you to lead.

Your dream client is waiting for you to build within their organization the consensus that will ensure that your solution succeeds.

Your dream client is waiting for you to care enough to step up and own the outcomes that they need a partner to own.

They are waiting for someone to step into the role of strategic, value creating partner and all that that role requires.

They are waiting for an equal, someone to challenge them to take their game to the next level.

They are waiting for someone to help them and who will be a competitive advantage.

Your dream client is waiting for someone to bring it.

Your dream client is waiting for you. What are you waiting for?

Comments

comments

  • http://cashwithatrueconscience.com/rbblog Ryan Biddulph

    Taking actionable, inspired steps ends the waiting period. Then the dream client can meet you, and discover all the wonderful benefits of working with you. Thanks Anthony!

    RB

    • http://www.thesalesblog.com S. Anthony Iannarino

      Thank you, RB.

  • Anonymous

    Anthony,
    First I need to start off by saying this is one of the most useful sales blogs I read. You consistently slice through a bunch of BS and get to the heart of sales. This post is no exception. You advocate relationships, service, anticipating needs, and humility. What a nice little manifesto for selling in the 21st Century.

    • http://www.thesalesblog.com S. Anthony Iannarino

      It is my manifesto, Shawn! Thanks for your kind words, too. I appreciate it!

      A

  • http://brianvickery.com Brian Vickery

    The one I “hate” but grudgingly acknowledge: You dream client is waiting for you to call them. I like it when we get to the relationship/challenge/building trust part…but picking up that phone the first time is HARD ;)

    • http://www.thesalesblog.com S. Anthony Iannarino

      Haha! But, what about your ability to help them? Doesn’t that make you want to pick up the phone, Brian? They do need your help. 

      A

      • http://brianvickery.com Brian Vickery

        Tempting, but…uh, no ;) Told you, I was working on it (right after the paint dries, my fingernails are done, and I have a good hair day).