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	<title>Comments on: 10 Essentials: Company Brand vs. My Brand</title>
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	<link>http://thesalesblog.com/2009/12/10-essentials-company-brand-vs-my-brand/</link>
	<description>The Sales Blog</description>
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		<title>By: Top Ten Most Popular Posts of 2009</title>
		<link>http://thesalesblog.com/2009/12/10-essentials-company-brand-vs-my-brand/comment-page-1/#comment-569</link>
		<dc:creator>Top Ten Most Popular Posts of 2009</dc:creator>
		<pubDate>Thu, 31 Dec 2009 15:04:54 +0000</pubDate>
		<guid isPermaLink="false">http://thesalesblog.com/?p=1094#comment-569</guid>
		<description>[...] 7. 10 Essentials: Company Brand vs. My Brand [...]</description>
		<content:encoded><![CDATA[<p>[...] 7. 10 Essentials: Company Brand vs. My Brand [...]</p>
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	<item>
		<title>By: S. Anthony Iannarino</title>
		<link>http://thesalesblog.com/2009/12/10-essentials-company-brand-vs-my-brand/comment-page-1/#comment-420</link>
		<dc:creator>S. Anthony Iannarino</dc:creator>
		<pubDate>Wed, 09 Dec 2009 18:43:18 +0000</pubDate>
		<guid isPermaLink="false">http://thesalesblog.com/?p=1094#comment-420</guid>
		<description>Ted: I am more and more of the belief that the Yin and Yang symbol I opened the series with is worthy of imitation. This whole series, and much of what I write and think about, is growth. Hope the days you have left are many!

A</description>
		<content:encoded><![CDATA[<p>Ted: I am more and more of the belief that the Yin and Yang symbol I opened the series with is worthy of imitation. This whole series, and much of what I write and think about, is growth. Hope the days you have left are many!</p>
<p>A</p>
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	<item>
		<title>By: S. Anthony Iannarino</title>
		<link>http://thesalesblog.com/2009/12/10-essentials-company-brand-vs-my-brand/comment-page-1/#comment-419</link>
		<dc:creator>S. Anthony Iannarino</dc:creator>
		<pubDate>Wed, 09 Dec 2009 18:41:11 +0000</pubDate>
		<guid isPermaLink="false">http://thesalesblog.com/?p=1094#comment-419</guid>
		<description>Thanks for the comment, Michael. I agree; but you know there is still a lot of work to do here, especially in B2B sales.</description>
		<content:encoded><![CDATA[<p>Thanks for the comment, Michael. I agree; but you know there is still a lot of work to do here, especially in B2B sales.</p>
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	</item>
	<item>
		<title>By: Ted Hassler</title>
		<link>http://thesalesblog.com/2009/12/10-essentials-company-brand-vs-my-brand/comment-page-1/#comment-418</link>
		<dc:creator>Ted Hassler</dc:creator>
		<pubDate>Wed, 09 Dec 2009 18:24:42 +0000</pubDate>
		<guid isPermaLink="false">http://thesalesblog.com/?p=1094#comment-418</guid>
		<description>Anthony,
Thank you very much for your insight. Also, congratulations on &quot;putting pen to paper&quot; and completing your goal of sharing your knowledge with other sales professionals.
My takeaway will be that, as in all things in life, the sales process is a balance between extremes. We all have different styles, so we must adapt the knowledge available to us to fit our situation if we are to grow and succeed.
I, personally, hope I never know it all. Rather, I hope that I learn something new everyday, for all the days I have left!</description>
		<content:encoded><![CDATA[<p>Anthony,<br />
Thank you very much for your insight. Also, congratulations on &#8220;putting pen to paper&#8221; and completing your goal of sharing your knowledge with other sales professionals.<br />
My takeaway will be that, as in all things in life, the sales process is a balance between extremes. We all have different styles, so we must adapt the knowledge available to us to fit our situation if we are to grow and succeed.<br />
I, personally, hope I never know it all. Rather, I hope that I learn something new everyday, for all the days I have left!</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Sales Training Program</title>
		<link>http://thesalesblog.com/2009/12/10-essentials-company-brand-vs-my-brand/comment-page-1/#comment-411</link>
		<dc:creator>Sales Training Program</dc:creator>
		<pubDate>Wed, 09 Dec 2009 02:51:32 +0000</pubDate>
		<guid isPermaLink="false">http://thesalesblog.com/?p=1094#comment-411</guid>
		<description>&quot;If a salesperson can’t differentiate their offering in a crowded marketplace&quot;.... if they can&#039;t differentiate themselves, they should never pick up the phone in the first place.</description>
		<content:encoded><![CDATA[<p>&#8220;If a salesperson can’t differentiate their offering in a crowded marketplace&#8221;&#8230;. if they can&#8217;t differentiate themselves, they should never pick up the phone in the first place.</p>
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	<item>
		<title>By: Emily Brackett</title>
		<link>http://thesalesblog.com/2009/12/10-essentials-company-brand-vs-my-brand/comment-page-1/#comment-408</link>
		<dc:creator>Emily Brackett</dc:creator>
		<pubDate>Tue, 08 Dec 2009 20:02:30 +0000</pubDate>
		<guid isPermaLink="false">http://thesalesblog.com/?p=1094#comment-408</guid>
		<description>It can a tricky thing for a business owner to figure out: is it the corporate brand or the personal brand that I&#039;m representing. With the increasing importance of social web sites like Twitter and Facebook, it&#039;s even more confusing. Those channels are set-up with individual accounts, but many companies are using them to build brand awareness.

I put together a blog post with some ideas about how to navigate those channels: http://www.visiblelogic.com/blog/index.php/2009/12/selecting-a-strong-brand-name/</description>
		<content:encoded><![CDATA[<p>It can a tricky thing for a business owner to figure out: is it the corporate brand or the personal brand that I&#8217;m representing. With the increasing importance of social web sites like Twitter and Facebook, it&#8217;s even more confusing. Those channels are set-up with individual accounts, but many companies are using them to build brand awareness.</p>
<p>I put together a blog post with some ideas about how to navigate those channels: <a href="http://www.visiblelogic.com/blog/index.php/2009/12/selecting-a-strong-brand-name/" rel="nofollow">http://www.visiblelogic.com/blog/index.php/2009/12/selecting-a-strong-brand-name/</a></p>
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	<item>
		<title>By: Juan Lulli</title>
		<link>http://thesalesblog.com/2009/12/10-essentials-company-brand-vs-my-brand/comment-page-1/#comment-404</link>
		<dc:creator>Juan Lulli</dc:creator>
		<pubDate>Tue, 08 Dec 2009 13:58:52 +0000</pubDate>
		<guid isPermaLink="false">http://thesalesblog.com/?p=1094#comment-404</guid>
		<description>Can&#039;t help to think of your personal brand&#039;s extension as your fundamental key #assetofthefuture that @heykeenan is articulating. Thanks very much for your series.</description>
		<content:encoded><![CDATA[<p>Can&#8217;t help to think of your personal brand&#8217;s extension as your fundamental key #assetofthefuture that @heykeenan is articulating. Thanks very much for your series.</p>
]]></content:encoded>
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	<item>
		<title>By: uberVU - social comments</title>
		<link>http://thesalesblog.com/2009/12/10-essentials-company-brand-vs-my-brand/comment-page-1/#comment-403</link>
		<dc:creator>uberVU - social comments</dc:creator>
		<pubDate>Tue, 08 Dec 2009 13:19:14 +0000</pubDate>
		<guid isPermaLink="false">http://thesalesblog.com/?p=1094#comment-403</guid>
		<description>&lt;strong&gt;Social comments and analytics for this post...&lt;/strong&gt;

This post was mentioned on Twitter by iannarino: What does your personal brand mean to your customers? http://bit.ly/5tqrd6 #sales #salestip...</description>
		<content:encoded><![CDATA[<p><strong>Social comments and analytics for this post&#8230;</strong></p>
<p>This post was mentioned on Twitter by iannarino: What does your personal brand mean to your customers? <a href="http://bit.ly/5tqrd6" rel="nofollow">http://bit.ly/5tqrd6</a> #sales #salestip&#8230;</p>
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	<item>
		<title>By: BizSugar.com</title>
		<link>http://thesalesblog.com/2009/12/10-essentials-company-brand-vs-my-brand/comment-page-1/#comment-399</link>
		<dc:creator>BizSugar.com</dc:creator>
		<pubDate>Tue, 08 Dec 2009 11:53:05 +0000</pubDate>
		<guid isPermaLink="false">http://thesalesblog.com/?p=1094#comment-399</guid>
		<description>&lt;strong&gt;10 Essentials: The Company Brand vs. My Brand...&lt;/strong&gt;

The final in a series of ten posts on sales effectiveness describing the 10 essential attributes B2B sales reps must possess in order to succeed and the 10 opposing ideas that are also essential to success. This post focuses on representing the company...</description>
		<content:encoded><![CDATA[<p><strong>10 Essentials: The Company Brand vs. My Brand&#8230;</strong></p>
<p>The final in a series of ten posts on sales effectiveness describing the 10 essential attributes B2B sales reps must possess in order to succeed and the 10 opposing ideas that are also essential to success. This post focuses on representing the company&#8230;</p>
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